Transparency
“Transparency is a tool to ensure that marketing claims are backed by actual facts.” The Pledge
The Specialty Coffee Industry unquestionably evolved into a worldwide movement. Due to its enormous logistic challenges, fluctuation in price, and more prominent focus on promoting producers at origin, it sparked conversations about sustainability, transparency, supply chain integration, and colonial legacy. Rightfully.
Prices per pound of commercial coffee systematically encourage and discourage coffee farmers due to fluctuation connected to available yearly volume, price speculation, and other environmental factors. The graph below represents the price per pound since the early ’70s.
Each country faces various combinations of economic, environmental, and logistic difficulties. To put things in perspective, to produce a pound of specialty coffee in Colombia, the cost of production alone for specialty coffee varies from 700.00 - 750.000 pesos per carga (140kg of parchment coffee) which translates to USD 1.67 per pound of coffee.
This price does not include post milling or exporting costs and, therefore, does not even represent F.O.B. price. Without going into exact numbers, it is apparent that the stock market price for commercial coffee has been far below production cost for extensive periods.
While we mainly focus on specialty coffee, we recognize that every farm produces a variety of different quality crops. As we grow, we intend to buy the majority of what each of our partners can harvest, improving their practices if necessary and creating a line of trust between a stable buyer and a human being.
This price does not include post milling or exporting costs and, therefore, does not even represent F.O.B. price. Without going into exact numbers, it is apparent that the stock market price for commercial coffee has been far below production cost for extensive periods.
While we mainly focus on specialty coffee, we recognize that every farm produces a variety of different quality crops. As we grow, we intend to buy the majority of what each of our partners can harvest, improving their practices if necessary and creating a line of trust between a stable buyer and a human being.
At Nemesis, without big words and commitments or popular buzzwords, we constantly strive to pay respectfully and never bargain and hold The Pledge vision close to our hearts:
